Exhibition "NL = New Luxury"
"BeLeaf - birdhouses made of pressed leaves" is shown at the exhibition "NL = New Luxury" in the NAi Maastricht from May 25th till August 15, 2009.
The exhibition ‘NL = New Luxury’, is the result of a cooperation with the Design Academy Eindhoven, ArtEZ Institute of the Arts in Arnhem, the Academy of Fine Arts in Maastricht and Stuffed. This project, which includes an exhibition and several workshops, aspires to embrace in an innovative way the classic relationship between product and process and touches upon the notion of sustainability. Curator is Alexander van Slobbe, creative director Design Academy Eindhoven, who attempts to continue his search for a new vision on design through this project. Alexander van Slobbe: “Until recently the idea of differentiation and luxury was exclusively linked to global labels and high prices. This exhibition questions the need for another type of luxury within the field of design. A vision that is sensitive towards the process out of which a product is materialised, with more attention on craftsmanship and above all a stronger emphasis on a local or regional context”.
‘NL = New Luxury’ is a continuation on ‘dutchness’, the exhibition of the Design Academy Eindhoven which was on show in Milan. The exhibition design is by EventArchitectuur and the graphic design by Experimental Jetset.
Since April 1st 2009 the NAi Maastricht operates independently as NAiM/Bureau Europa, an organisation for architecture and design.
The perspective of this new initiative is focused on Europe and the Euregion, in correspondence with its social and geopolitical agenda
Avenue Céramique 226
6221 KX Maastricht
T +31 (0)43 350 3020
Open: Tue – Sun, 11 am – 5 pm
BeLeaf - birdhouse made of pressed leaves to place in a tree or in the garden
BeLeaf - swallow nest to hang under a roof
bags with samples of different coloured leaves